Services
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From profiles to features to infographics, I combine fresh insights from trusted sources with compelling, accurate data to tell stories people want to read. Clients include: traditional journalistic publications, medical associations, colleges/universities, business/medical schools, non-profits, and innovative companies and start-ups.
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I know the important questions to ask to draw fresh insight from leaders and get at the heart of their message and story. I spent years on Wall Street ghostwriting for senior leaders, and I continue to write thought leadership pieces, including LinkedIn posts, for Fortune 500 executives, including CEOs.
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I understand how readers consume and act on content and I help communications teams—whether they’re corporate or college and university-based—craft a larger narrative to set themselves apart from competitors.
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A compelling press release can’t just regurgitate facts, it has to tell a relevant and useful story and connect information to people’s everyday lives. I regularly write press releases on new research for colleges and universities that are picked up by major publications.
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I’ve helped groups from the American Heart Association to the NIH’s Office of Dietary Supplements with their conference and meeting coverage, distilling days of sessions and speakers into key messages that serve as spring boards for action and advancement of goals and missions.
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I have taught writing courses for premier literary arts nonprofit organization Inprint, run corporate writing workshops, and I regularly lead and moderate panels at national conferences, including at the American Society of Journalists and Authors’ (ASJA) annual conference.
“You asked such great questions—it was really a lot of fun sharing. You jogged so many memories about law school… things I hadn’t thought about in years just came flooding back.”
-Marwan Elrakabawy, Head Men’s Basketball Coach, Trinity University